150 Best Internet Marketing Software and Websites in 2012

The Internet marketing industry is a vast sea of companies of different types and sizes, operating in areas from email marketing to crowdsourcing to SEO.

It’s virtually impossible to operate a business in 2012 without engaging in Internet marketing, and it’s very easy to get lost in this sea of providers. So WordStream has created a map to guide you on your journey through the Internet marketing landscape.

Here is the map to help you navigate. (Click the map to enlarge.)

150 Best Internet Marketing Software in 2012

It is a list of  top software and SaaS providers currently doing business in 10 major business categories, including content marketing and blogging, conversion rate optimization, crowdsourcing, email marketing, marketing automation, pay-per-click (PPC) marketing, search engine optimization, social media management, video hosting and management, and web analytics.

Below you’ll find our full list of the 150+ market leaders in the Internet marketing space. This will help you save time, be more productive and grow your business.

Top Content Marketing & Blogging Applications

  1. WordPress
  2. Typepad
  3. weebly
  4. Posterous Spaces
  5. Joomla
  6. Drupal
  7. Blog.com
  8. SquareSpace
  9. Acquia
  10. Sitefinity
  11. Alfresco
  12. Textpattern
  13. Kapost
  14. Compendium
  15. Ektron
  16. Moveable Type
  17. CrownPeak
  18. Ceros

Best Conversion Rate Optimization Tools

  1. Google Website Optimizer
  2. Adobe Test & Target
  3. ThomasNet Navigator Platform
  4. Unbounce
  5. Visual Website Optimizer
  6. Invesp Pii Conversion Optimization
  7. Optimizely
  8. Ion Interactive
  9. Monetate TestLab
  10. Maxymiser
  11. sitespect
  12. Traffiliate
  13. Vertster
  14. Amadesa
  15. Hiconversion Pro
  16. Wingify Visual Website Optimizer

Top Crowdsourcing Platforms

  1. Amazon Mechanical Turk
  2. oDESK
  3. Elance
  4. 99designs
  5. Guru
  6. PeoplePerHour.com
  7. CrowdSPRING
  8. Trada
  9. IdeaScale
  10. Telligent
  11. CrowdSource
  12. Accept360
  13. Spigit
  14. Chaordix
  15. evly

Best Email Marketing Software

  1. Constant Contact
  2. AWeber
  3. MailChimp
  4. iContact
  5. CheetahMail
  6. Vertical Response
  7. ExactTarget
  8. Bronto
  9. MadMimi
  10. Campaign Monitor
  11. Lyris
  12. SendBlaster
  13. NetProspex
  14. EmailBrain
  15. Responsys
  16. Pinpointe On-Demand
  17. Mailigen
  18. Arial Software

Best Marketing Automation

  1. Marketo
  2. HubSpot
  3. NetSuite CRM+
  4. Eloqua
  5. Silverpop Engage
  6. Pardot Marketing Automation
  7. Vocus
  8. IBM Unica
  9. Optify
  10. SiteCore
  11. Aprimo
  12. LoopFuse
  13. Genius.com
  14. SalesFUSION 360
  15. Alterian
  16. Net-Results
  17. eTrigue DemandCenter
  18. Neolane Leads
  19. PlanPlus CRM
  20. Genoo Marketing Automation

Best Pay-Per-Click Marketing (PPC) Tools

  1. WordStream
  2. Acquisio
  3. Marin Software
  4. Kenshoo
  5. Efficient Frontier
  6. BoostCTR
  7. Clickable
  8. Apex Pacific BidMax
  9. Podium adCore
  10. ClickSweeper
  11. Digital River KeywordMax
  12. WordWatch
  13. BidRank

Best Search Engine Optimization (SEO) Tools

  1. SEOmoz Pro
  2. Google Webmaster Tools
  3. SEO Book
  4. SEOQuake
  5. MajesticSEO
  6. Raven Tools
  7. Searchmetrics Suite
  8. Sistrix
  9. DIYSEO
  10. Web CEO
  11. Conductor Searchlight
  12. Ontolo
  13. Linkdex
  14. GShift Labs
  15. FlamingoSoft SEO Administrator
  16. Trend Metrix SEO Studio
  17. Apex Pacific SEO Suite

Best Social Media Management Platforms

  1. HootSuite
  2. Wildfire App
  3. Sprout Social
  4. Radian6
  5. Seesmic CRM
  6. Vitrue
  7. Adobe SocialAnalytics
  8. Buddy Media
  9. Awareness Social Marketing Hub
  10. Shoutlet
  11. Sendible
  12. Spredfast SCRM
  13. Crowd Factory
  14. Crimson Hexagon
  15. Postling
  16. Engage121
  17. Syncapse Platform
  18. Mzinga

Top Video Hosting & Management

  1. Vimeo
  2. Brightcove
  3. Viddler
  4. Brainshark
  5. Wistia
  6. Kaltura
  7. Ooyala
  8. vzaar
  9. Pixability
  10. thePlatform
  11. Visible Gains

Best Web Analytics Tools

  1. Google Analytics
  2. Adobe SiteCatalyst
  3. IBM Coremetrics
  4. AWStats
  5. Clicky
  6. KISSMetrics
  7. Crazy Egg
  8. Piwik
  9. WebTrends Analytics
  10. VisiStat
  11. ClickTale
  12. Woopra
  13. Net Applications HitsLink
  14. GoStats
  15. OneStat
  16. Deep Log Analyzer