Microsoft has planned for the second BUILD conference, and it’s happening right on the heels of Windows 8′s general availability in late October. BUILD 2012 as it’s called will be taking place on October 30th through November 2nd, this time in Microsoft’s home city of Redmond, Washington.

In a July 25 blog post, Tim O’Brien, general manager of platform strategy in the Developer and Platform Evangelism group at Microsoft said the next BUILD will be held the week after Windows 8 becomes generally available and will focus primarily on Windows 8.

“Our next developer conference will be this fall, and it’s (again) called BUILD,” O’Brien said. “And in addition to Windows 8, we will have lots of other stuff to talk about, too: Windows Azure, Windows Phone 8, Windows Server 2012, Visual Studio 2012 and much more.”

Given the importance of apps in the eyes of consumers when it comes to a platform, Microsoft certainly needs to do everything in their power to continue drumming up developer enthusiasm. Windows Developer Jose Fajardo estimated based on the current Windows Store app count that we may see roughly 1200 apps by the time Windows 8 launches.

So, if you’re a developer or enthusiast, get ready; BUILD 2012 registration opens on 8th August 2012at www.buildwindows.com